
2424actu open to all web users, without having to subscribe and wlecomes new partners

news from all angles, to meet internet users’ expectations
Offered as a test version since March 2009, 2424actu is taking a further step forward by opening up to all web users. This new version of the service also makes it possible to share news by email, as well as with your Facebook and Twitter networks in total simplicity.
2424actu brings new partners on boardIn line with its commitment to offer ever more content for web users, Orange has sealed partnerships over the past weeks with Capital.fr, Jeune Afrique, L’Humanité, Métro, Rue89, Touteleurope.fr, la Tribune de Genève, Voici and 24H.
Soon, France Télévisions will also join 2424actu. Internet users will have access to France 2, France 3 and France Ô news videos. This represents a major development for 2424actu, which is today the only multimedia news service to offer such a diversified selection of content.
2424actu: a new type of serviceAt a time when news consumers, fans of images, are using a growing number of sources for their information, 2424actu offers free access in just a few clicks to a multitude of content distributed by leading media, all resources combined (TV, radios, online press). This service makes it easier to search and compare information in order to enable each person to build their own opinion about the news.
This new way of accessing information is being made possible thanks to innovations developed by the Orange Labs. Indeed, 2424actu is based on a series of automated technologies, making it possible to index video, audio and text content, then consolidate it for each new subject and prioritize it.
2424actu also benefits from an innovative new business model based on media partnerships. This creates value for everyone by increasing traffic through links to partner websites and revenue sharing agreements.
encouraging results after six months of tests55% of the people invited to take part in the private test have opened an account on 2424actu. The study carried out by Orange in September 2009 with the service's users revealed:
- an overall satisfaction rate of 76%, rising to 90% for regular users
- active users connecting up eight times a month on average
- diverse information, quality sources and easy-to-use service, particularly appreciated by users
You will be able to find all the news on
www.2424actu.fr, the news from all angles.
2424actu is also present on Facebook (
www.facebook.com/2424actu) and Twitter (
www.twitter.com/2424actu)